What sets Vanguard apart
Our mission: To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success
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Why ownership matters
- How our structure is different
- No conflicting loyalties
- What it means to you
The benefits of lower costs
- Our costs: 81% lower than average*
- Why lower costs can help your returns
- How savings add up over time
Principles for investing success
- Know your goals
- Invest with balance
- Minimize cost
- Maintain discipline
Why character counts
- Integrity
- Focus
- Stewardship
- Our pledge
*Based on 2016 U.S. mutual fund industry asset-weighted average expense ratio of 0.62% (excluding Vanguard) and Vanguard's corresponding average of 0.12%. Source: Morningstar, Inc.